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January 29, 2009

Big news!!

Things have been busy here at gogoyoko. We’ve just secured funding and hopes are high, since we are likely to see Fair Play in Music happen sooner rather than later. Thanks for your continued interest and support.

Joint Press Release from gogoyoko and the New Venture Business Fund in Iceland

Reykjavik, Wednesday, January 28th 2009

The IT start-up gogoyoko has raised 100 million ISK from The New Venture Business Fund in Iceland and private investor Vilhjalmur Thorsteinsson.

The company, founded by musicians in November 2007, introduces a social music marketplace where artists and other music right holders can market and sell their music directly to consumers worldwide, without the need for middlemen. Included in the service are several unique technologies, such as a music player that can be embedded on any site with the music store rooted in the interface.

Charity plays a big role on gogoyoko.com. Several charity and environmental organizations will be featured on the site. Artists are encouraged to donate 10% of their music sales to the organizations and gogoyoko will donate 10% of its advertisement revenue.

gogoyoko.com is currently running in a closed Beta-version with access limited to invitations only. Public launch is scheduled in April this year.

gogoyoko’s partners are Tekmindz in India, klein interactive in Germany and Ignitas in Norway.

For more information on gogoyoko:
http://www.gogoyoko.com
http://www.blog.gogoyoko.com

Contact information:
Eldar Astthorsson, Marketing Manager
press@gogoyoko.com
tel: +354 445 2232

Posted by Eldar at 12:23,

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About

gogoyoko is a fair play social music marketplace, where artists and music fans can transact and interact. We’re an online music shop, but also so much more.

Artists
We do not only offer artists a revolutionary cut from their music sales and revenue from streaming. We provide them with the platform to create their online destination and manage everything themselves; the sale, promotion and distribution of their music, without the use of middlemen.

Fans
Music fans are provided with the tool to discover, stream or buy and download music straight from the source. They can also create a profile page and socialize with their favorite artists, friends and other music fans, find gigs, events and tour dates via our global music map and read and write all about music.

Background
After years of experience from selling their music in the US, UK and mainland Europe - seeing most of the money of the transaction being swallowed by middlemen - a group of artists was led to create what they saw as a dream platform to enter the global music market. A place where they would not only get exposure and be in contact with their fans, but also receive a fair share of their music sales and the streaming of their music.

We provide artists and other music right holders with the platform to create their online destination and manage themselves the sale, promotion and distribution of their music.

By artists for artists
gogoyoko is made by artists for artists and is all about fair play. That’s why we strive to keep the best deal out there for artists. Apart from legal obligations (royalty and transaction fees) we don’t take any cut from music sales. Additionally, we share 40% of our income from advertisements with artists based on the streaming of their music.

 

gogoyoko consists of four primary sections:

  • The Social Network, where artists, record labels, music professionals and music fans create profiles, interact and contribute to the ever-changing music scene
  • The Store, which can be customized by artists and record labels, and embedded to other sites on the Internet
  • The Music Magazine, where music fans can impart and keep up to date with new releases, exclusive interviews, reviews, special offers etc.
  • The Worldwide Music Map, a (groundbreaking) tool to find gigs, events and tour dates any where in the world

 

gogoyoko was born in Reykjavik, Iceland, in November 2007. Today the team is based in Germany, Norway, India and Iceland.

Charity

We believe in social responsibility, doing good and running our business with a contribution towards charity and environmental issues. We like to believe that our users and partners think the same. Therefore, charity is an important factor in the philosophy behind gogoyoko.

10% of our income from advertisements goes to partnering international charity and environmental organizations. This means that everybody visiting, buying and selling through gogoyoko contributes.

In addition we provide all gogoyoko users with the opportunity to donate to our charity partners through various means. Artists can donate 10% of their music sales and users and browsers can donate directly to the organizations on a special charity page.

The charity page is the place where everyone on gogoyoko can monitor how much has been donated to charity through gogoyoko, learn about the organizations and follow their latest news and projects.

Contact

Follow us on Facebook, Flickr & Twitter
Gogoyoko ehf
Mörkin 4
108 Reykjavik
Iceland