The annual SPOT Festival takes place in the heart of Aarhus in Denmark on the 20th-22nd of May.
gogoyoko will be attending with a line of great off-venue events. Please check out our program below for more details.
GOGOYOKO AND FAIR PLAY IN MUSIC| Seminar
When: Thursday 20th of May, 8:00 pm – 9:30 pm
Location: KaosPiloterne – Mejlgade 35 (in the port, 2nd fl.), 8000 Aarhus C
Admission: FREE!
During this short seminar we will introduce you to the story, the concept and the values behind our platform – and take a closer look at what it is that makes gogoyoko.com so different from other music sites.
We will show how artists, labels and music fans can enjoy and promote music through what we call “Fair Play in Music” and give to charity at the same time. The seminar will also give participants a sneak peek into upcoming features and where gogoyoko is heading in general.
Come spend the evening with us, bring your friends and experience gogoyoko in person along with Alloy Alloy and KIMI Records.
Presenters:
María Rut Reynisdóttir, gogoyoko.com
Irene Greenwood Povlsen, gogoyoko.com
Mads Kjær Pedersen, Alloy Alloy (DK)
Baldvin Esra Einarsson, KIMI Records (IS)
GOGOYOKO LIVE AT LYNFABRIKKEN| Off-venue concerts
When: Friday 21st & Saturday 22nd of May, 12:00 pm – 6:00 pm
Location: LYNfabrikken – Vestergade 49B, 8000 Aarhus C
Admission: FREE!
Come along, bring your friends and experience these amazing artists and gogoyoko on the rooftop of LYNfabrikken!
Checkout and listen to the artists who will be performing on our special LYNfabrikken Playlist.
EXTRA! Reimburse the code on the gogoyoko off-venue flyer and get a free compilation with songs from the bands performing at LYNfabrikken!
When: Saturday 22th of May, 12:00 pm – 12:50 pm
Location: Radisson Blu – Margrethepladsen 1, 8000 Aarhus C Admission: Buy your ticket here!
“Free streaming and downloading – clever promotion, wasted income or breach of copyright?”
Is free music a sustainable model for artists and record labels in a digital world? When is free streaming and downloading a form of advertisement, and when is it a product that should be paid for? Who has the rights to what? Can the music business improve its coordination? Could it become as easy to start an online music service as it is to start a radio station?
Join in and get some clean and straight up opinions on this subject – and learn more about how gogoyoko really feels about free streaming and downloading!
Setting a price on your art can be a difficult task and we want to share some ideas with you about pricing your songs, that could be of help to you.
There’s no way around setting the price, but at least on gogoyoko you can set whatever price you want (from a minimum of 0.20 euros/dollars). It‘s not the norm for artists to be able to set the price of their own products and we get a lot of questions from artists regarding pricing. We can’t tell you what price to set, but we can share our thoughts on the matter.
If you haven’t already joined Fair Play in Music, here’s a link. Sign up to gogoyoko.
Encourage people to buy the full album. Make the price of the full album lower than the sum of all tracks.
Price of the digital copy should be lower than the physical product. You don‘t have to pay for the CD/DVD, printing, etc. so why should your fans?
Note that you get 100% of the profit.gogoyoko.com takes care of Sales Tax/VAT and royalties to collection societies.
Your profit = (Total price) – (Payment Gateway Charge) – (Sales Tax) – (Royalties) – (Optional donation to charity)
Based on streaming artists get 40% of the advertisement income. gogoyoko also shares 40% of the advertisement income with artists and rights holders, based on their popularity.
You’ll find the right price by asking the right questions
i. If your album is new, then your target group is hipsters: Hardcore fans, music nerds and early adopters. In other words, people who know your music or are constantly scoping for new things to listen to.
What would be the full price that hipsters might pay but would have to consider? Price: Higher end of the price range
ii. Your album is really popular right now: Everyone who likes your kind of music is in your target group. Your fans are hopefully spreading the word and your audience is growing. There is a good chance that the sales will be high on the record.
What would be a fair price for this product to encourage more sales? Price: Competitive pricing
iii. Your album is available in your back catalog: Sales are infrequent, but continue over time and your target group is now a bit more random, people shopping / browsing for music, not for you specifically, but they want quality. Maybe they even got referred by one of your fans. This is your chance to reach new fans so you can get even more people interested in the new music you’re making.
What would be a bargain price? Price: Offer a bargain
We hope this helps you achieve your goals. We would love your input on the subject, so please leave a message in the comment section.
You can follow us, stalk us, befriend us and connect with us through the following:
Today marks the momentous occasion of our post-Valentine’s Day build (#1779). 1779 is a famous number for many reasons, not least of which that the city of Tampere in Finland was founded in 1779. According to our obsessive-compulsive friends at Wikipedia, they are known as the Manchester of Finland. If only for that reason, we dedicate this build to our friends in Tampere.
As part of the build that you now hold in your hands, we have the much-anticipated launch of several great features. I would now like to tug on your coat about some of these… right now…
1. Ratings & Reviews: You were all very diligent at buying records this Christmas. Good job with that. Now it’s time for you to let the world know what you think of all that stuff you’ve been listening to on gogoyoko. This has been a very often requested feature in our site and we’re happy it’s finally here. You can browse to any album in our store and there’s a new box there with a little slider to set the number. If you want to write a review and stand by your rating with a little picture of yourself, you can do that too. We’ll be giving out prizes for the top rater / reviewer, so get crackin’, chief.
2. Artist + Album Recommendations: Now on your personal profile, there’s a section on the left of the page that recommends albums and artists that you might like. Now, before we blow our horn too much about this new feature, keep in mind that you need to participate on the site in order for us to be able to recommend stuff to you. That means streaming, adding to your playlist, and yes, even buying music. The more people participating, the better the recommendations will get… so tell your friends.
3. gogoyoko 2010 detox event: We’ve tightened the whole site up so much, you’d think that we’ve developed some way to send our site out jogging every morning. Actually our secret is a healthy diet of plenty of good music in our lives. This is our special way of say that everything on gogoyoko is now in a fixed width.
4. Hearts: We’re not sure what they do yet, but now you can heart lots of stuff. It stays hearted unless you decide you don’t love it anymore and you unclick the hearts. We’re not sure why this is so important, but we have a feeling that the answer is going to become obvious in some later build. Perhaps we will use this to drive our explicit collaborative filtering. Yes…. yes…. that’s a very good idea… we’ll do that. Cowboy programmers… meet gangsta programmers… code first… ask questions later.
5. More Control Over Your Playlist: Drag and drop is here! It’s not exactly how we plan to have it in the final version, but at least now you can fix up your playlist so it has more flow. Flow is cool.
6. Kompakt + State 51: We’ve been bringing a whole lot of German electronica and British indie into the store lately from our friends at Kompakt and State 51, respectively. We’re just about to close many other deals, which will bring a whole load more of great new music into the store soon.
7. Library + Settings: We’ve moved your downloads (library) and your settings off of your profile page to separate pages, which you can access from the menu at the top of the window. This is all in the interests of keeping your profile page uncluttered. Actually, what we’re most excited about is the fact that these settings pages finally give you all the control that they used to without all of the mind-altering brokenness of our alpha test site (R.I.P. 2008). Icelandic early adopters, you know what we’re talking about. Yeah.
The song “Don’t See How You’re Mine” is a collaboration between the bands Two Step Horror (Þórður Grímsson and Anna Margrét Björnsson) and The Third Sound (Hákon Aðalsteinsson). The video was shot by Þórður Grímsson in Reykjavík in December and was intended to be simple and graphic whilst drawing inspiration from sixties psychedelia.
Not having played a show or released anything in more than 40 copies both bands felt it was not only necessary but crucial to make a vanity video before anything else, meaning: Shades, Hofner, Murray’s, black jeans, boots, decadence & bad attitude.
The Two Step Horror and The Third Sound are both members of Vebeth, a new collaboration of musicians, artist and other people in the creative industry who share a similar artistic view and whose aim it is to publish music/art independently of a third party.
Both The Third Sound and The Two Step Horror are recording their separate albums due out this summer. Also out soon is a Vebeth compilation featuring songs from all the bands within the project.
While “Lion Face Boy” features the classic Seabear indie-folk-virtues, the flip-side “Cold Summer” surprises with an intense and unsettling ballad that breaks new territory and sees the band depart from the radically naive songwriting they have been so far renowned for.
Seabear started out as a one man project of singer/guitarist Sindri Már Sigfússon but grew into today’s collective of 7 Icelanders with their debut album “The Ghost That Carried Us Away” in 2007. Seabear will release their second album alongside the “While The Fire Dies” 6-Song EP in March 2010.”
The “Lion Face Boy / Cold Summer” 7″ will be available for purchase on gogoyoko from the 22. of this month.
A new build has hit www.gogoyoko.com and it’s incredibly massive. Appropriately enough it is called “Dry Land”… read on to find out why.
1. Prepaid Cards / Download Codes:
Go to www.gogoyoko.com/codes and enter a download code and prepaid card to get your free tracks or store credit added to your account. The first run of download codes will be for the Christmas 7″ by Sigurður Guðmundsson and the Memphis Mafia.
You can also access the page from the…
2. New footer (with new static pages):
Our information strategy for people who have no idea who the heck we are just got about 1000% better. With new pages in about us | jobs | contact us | tips n’ tricks and more, we’re getting our message out and increasing our visibility across the interwebs. Magical.
3. Contact Us:
We want to hear from you. So much so that we’ll make it easier. You don’t even have to open your email client (but you can do that too if you really want to). Go to www.gogoyoko.com/contact. New contact forms will give our users the opportunity to return the favor and send us spam.
4. Download modals improved:
Now when you checkout, you can download right away. Also, when you go to your download section downloading makes more sense. Maybe not perfect sense yet, but it is a vast improvement.
5. New Info Page:
What is an info page? It’s a page with information on it. Go to www.gogoyoko.com/info
6. Direct charity donations:
You can now go to the charity page at www.gogoyoko.com/charity and donate directly to charity. Do it.
7. Specific charity donations on albums:
You can also specify which charities you wish to donate to when uploading.
8. Artist Revenue:
A small box above the store credit in the music manager now tells an artist how much revenue he has in the system.
9. New pagination:
It’s functionally the same, but looks a helluva whole lot better. Big clickable numbers. Crazy stuff.
10. “Hold Your Horse Is”:
Okay, the message doesn’t actually say that anymore, but now when you click on something that requires you to log in, you get a message that says “Sign up or log in”. This should be easier for people to see and we should notice a bump in turnover for signups on the site. Marvellous. Add to this the new universal sign up and login pages and we’ve got ourselves a wiener.
11. Special non-fuctional point:
We have a new dev: Hallur Kr. Jonsson. His band Bloodgroup’s new album “Dry Land” just came out and is already at number #2 in the gogoyoko store and it even lends its name to this sprint. He’s already hit the ground running with work this sprint on the footer, some music manager fixes and other stuff. Welcome Hallur!
12. Various other bug fixes:
As always, I’d like to go into details but it’s a busy day and there’s a hamburger with my name on it somewhere in this city.
We here at gogoyoko are in such good Christmas spirits that we are giving away even more tickets. This time it’s for the “Hjálmar & Hjaltalín – Jólagrautur 2009″ concert at NASA next Saturday.
Hjálmar & Hjaltalín, in co-operation with Jameson and gogoyoko, are staging a massive holiday concert at NASA on Saturday the 19th of December. Hjámar will be celebrating the release of their new album IV and Hjaltalín will be in special holiday mood celebrating the success of their latest album Terminal. There will even be a special guest surprise which is sure to make the evening more festive than a party at Santa’s workshop.
To get a chance to win a ticket all you have to do is this :
As always, December is the month a tidal wave of new releases floods the shores of music fans all over the world. gogoyoko is no exception to this rule and our store is practically exploding with music.
We’ve got everything from brutal death metal to ambient down-tempo to the bitter sweet songs of some of the most talented singer/songwriters around. We also have enough Christmas tunes to make every one’s ho-ho-holiday season a very merry one.
The next few days we’ll be featuring some of the most exciting new albums and artists on gogoyoko so check out our list below, get your playlists going and share the joy with your friends and family:
Hjálmar – IV
Icelandic woolly reggae band travelled to Jamaica and recorded in Bob Marley’s old studio. The result is one of the most popular and praised albums of the year.
Kimono – Easy Music For Difficult People
To be fair, we have to disclose that 2/3 of the band work at gogoyoko. But still, this is one hell of a good album. A must for any fan of progressive indie rock.
Bloodgroup – Dry Land
Another candidate for album of the year in Iceland. “Dry Land” is Bloodgroup’s second album and a much more ambitious project than their first. It features string arrangements by classical indie darling Ólafur Arnalds.
Baggalútur
The Christmas songs from Baggalútur have become an Icelandic tradition and the holiday season doesn’t really start for some until they’ve released their annual Christmas song. This year they’re in a extra special holiday mood and are releasing 4 Christmas songs! Three of them are already published and the fourth one will hit the store next Sunday, the 20th of December. 3 of Baggalútur’s older Christmas songs are also already on gogoyoko.
Oscar Danielson
From Stockholm, Sweden comes long time gogoyoko favorite Oscar Danielson. His albums are among our top sellers and not surprisingly, as his unique pop gems easily catch the listeners imagination. If you haven’t listened to Oscar yet, then Christmas is the ideal time to get to know his music.
The monstrous Christmas music festival Jól Jólsson will be held on the 18th of December at Hótel ísland. gogoyoko is one of the events sponsor as many gogoyoko bands will be strutting their stuff on stage this evening. Among them are Gus Gus, FM Belfast, Ben Frost, Egil Sæbjörnsson, Sykur, BB & Blake and Oculus to name a few.
The Christmas season is sure to be a joyous one for our users as new artists and releases keep pouring in the gogoyoko store. Everyone is sure to find something to fit their musical tastes and to get the gold old Christmas spirit going you can now create your own holiday playlist from the wide range of Christmas songs available.
Here are some new releases and artists that have caught our attention recently:
Observation by The Coma Cluster An intricately layered thought provoking rock album providing an array of elements ranging from droning psychedelic rock, otherworldly vocals, delicate melodies to the desperate cries of phonetic whales. None of the song on the album have been performed live except “gAldur”. It was performed live at the U.N. with the respected audience of Ban Ki Moon and Bill Clinton and others honorable members.
EstherOrkester From Trondheim, Norway comes singer/songwriter Esther B. who heads the project called EstherOrkester along with some of Copenhagen’s finest up-and-coming jazz musicians. Fans of Kate Bush, Feist and Regina Spektor should take notice.
EstherOrkester’s second album is expected fall 2010.
Yellow Smile Girl (EP) by Futuregrapher From Cassette’s to Mp3’s. Acid lover Futuregrapher comes from the heart of Reykjavík. Loaded with his laptop, countless of effects and his drum machine, he creates a vibe that has no boundaries. This album features remixes by many of Iceland’s most prominent electronic artist and is not to be missed by serious dance music fan.
Flóttinn mikli by Morðingjarnir Punk is not dead. It’s alive and well and is being nurtured by a trio called Morðingjarnir (The Killers) who are Iceland’s number one punk outfit. They combine pop, punk and metal, mixed with wannabe-indieness, to create one of the most exciting soundscapes in punk.
Dub Tractor From Copenhagen, Denmark comes Dub Tractor which is the artist name of one Anders Remmer. Dub Tractors influences range from such diverse artists as Eric B and Rakim, Young Marble Giants, My Bloody Valentine and The Scientist. Dub Traktor is perfect for lovers of soothing indie laced down-tempo electronica. Perfect for a rainy day Sunday.
UNICEF, one of gogoyoko’s charity partners, celebrates tomorrow, Friday December 4th, the Red Nose Day.
The idea behind the Red Nose Day is to be happy and make others happy and at the same time raise funds for children in need around the world. People get the chance to learn about the living conditions of children in the poorer countries of the world and lend a helping hand. The Red Nose Day is originally a project of the British charity organization, Comic Relief, founded in 1985.
About UNICEF
UNICEF helps build a world where the rights of every child are realized. It has the global authority to influence decision-makers, and the variety of partners at grassroots level to turn the most innovative ideas into reality. UNICEF was created to work with others to overcome the obstacles that poverty, violence, disease and discrimination place in a child’s path. UNICEF works in 190 countries through country programs and National Committees. It is the Icelandic National Committee for UNICEF that represents UNICEF on gogoyoko.
How can you support the Red Nose Day?
Those of you who live in Iceland can buy a Red Nose for 800 ISK to cheer your friends and families and at the same time support children in need. Tomorrow night, December 4th, we encourage everyone to watch a special program on TV2 where artists and comedians will entertain viewers and encourage them to contribute. You can also support the Red Nose Day on gogoyoko by listening to and/or buying this year’s Red Nose Day song, Hætt’essu væli by Ljótu hálfvitarnir. Also available is the Red Nose Day song since 2006, Brostu by Baggalútur. The songs will continue to be for sale on gogoyoko so you’ll be able to support UNICEF with the buying of these songs after December 4th as well. All proceeds from the sales go to UNICEF.
Put on a Red Nose with us – your small contribution matters!
The Institute of Spinal Cord Injuries, Iceland was established to raise global awareness of the gravity of spinal cord injuries and to drive home the point that the world’s nations must join forces to find a cure.
Another prime objective of the institute is to provide a centralised resource for information on experimental treatments available to SCI patients in various parts of the world.
The Institute of Spinal Cord Injuries was established by an Icelandic nurse, Auður Guðjónsdóttir, whose daughter suffered a spinal injury. Auður has campaigned tirelessly over past years for an Icelandic led effort to find cures for spinal cord injuries. Auður’s diligence has drawn attention in Iceland and worldwide, and she is now seeking support from the public in the Nordic countries.
The development of medical science benefits all humanity.
We’ve all heard the doom and gloom news regarding the music business recently. Illegal downloading, declining record sales and the shift in media power from a chosen few to the many (which is actually quite a good thing).
They other day we stumbled across an article on Digipendent.com where an interesting point is made regarding the difference between the record business and the music business. Here’s what caught our attention:
Other sectors of the music business are doing quite well, thank-you. People are still flocking to live shows. Almost anyone can shoot and video and there have never been so many outlets for showing them. Merchandise sales are up and online stores extend their value beyond the live show. A large musical middle class is emerging that is not constrained by the major label industrial complex.
The author goes on to say:
So the next time someone says the music business is hurting, please correct them. The record business is hurting. The music business is doing just fine…especially for those who choose to evolve with it.
This is exactly what gogoyoko and Fair Play in Music are all about. Evolving. We chose to move on. The music business is fine, we see it every day, and we know a lot of you artists and music fans out there do too.
Who says Christmas starts in IKEA? In Iceland Christmas doesn’t really start until everyone’s favorite band Baggalútúr have released their annual Christmas song.
This year they are in a really festive mood and they’ll be releasing one song every Sunday until Christmas. The first one, entitled “Hvað fæ ég fallegt frá þér?”, is already on gogoyoko along with 3 classic Christmas songs including the smash hit “Ég kemst í jólafíling” from 2007.
Ho, ho, hover over to Baggalútur’s profile on gogoyoko and collect all those wonderful Christmas hits into one glorious holiday playlist.
Check out these cool songs by artists that support gogoyoko:
About
gogoyoko is a fair play social music marketplace, where artists and music fans can transact and interact. We’re an online music shop, but also so much more.
Artists
We do not only offer artists a revolutionary cut from their music sales and revenue from streaming. We provide them with the platform to create their online destination and manage everything themselves; the sale, promotion and distribution of their music, without the use of middlemen.
Fans
Music fans are provided with the tool to discover, stream or buy and download music straight from the source. They can also create a profile page and socialize with their favorite artists, friends and other music fans, find gigs, events and tour dates via our global music map and read and write all about music.
Background
After years of experience from selling their music in the US, UK and mainland Europe - seeing most of the money of the transaction being swallowed by middlemen - a group of artists was led to create what they saw as a dream platform to enter the global music market. A place where they would not only get exposure and be in contact with their fans, but also receive a fair share of their music sales and the streaming of their music.
We provide artists and other music right holders with the platform to create their online destination and manage themselves the sale, promotion and distribution of their music.
By artists for artists
gogoyoko is made by artists for artists and is all about fair play. That’s why we strive to keep the best deal out there for artists. Apart from legal obligations (royalty and transaction fees) we don’t take any cut from music sales. Additionally, we share 40% of our income from advertisements with artists based on the streaming of their music.
gogoyoko consists of four primary sections:
The Social Network, where artists, record labels, music professionals and music fans create profiles, interact and contribute to the ever-changing music scene
The Store, which can be customized by artists and record labels, and embedded to other sites on the Internet
The Music Magazine, where music fans can impart and keep up to date with new releases, exclusive interviews, reviews, special offers etc.
The Worldwide Music Map, a (groundbreaking) tool to find gigs, events and tour dates any where in the world
gogoyoko was born in Reykjavik, Iceland, in November 2007. Today the team is based in Germany, Norway, India and Iceland.
Charity
We believe in social responsibility, doing good and running our business with a contribution towards charity and environmental issues. We like to believe that our users and partners think the same. Therefore, charity is an important factor in the philosophy behind gogoyoko.
10% of our income from advertisements goes to partnering international charity and environmental organizations. This means that everybody visiting, buying and selling through gogoyoko contributes.
In addition we provide all gogoyoko users with the opportunity to donate to our charity partners through various means. Artists can donate 10% of their music sales and users and browsers can donate directly to the organizations on a special charity page.
The charity page is the place where everyone on gogoyoko can monitor how much has been donated to charity through gogoyoko, learn about the organizations and follow their latest news and projects.
The first single from the upcoming second Seabear album “Lion Face Boy / Cold Summer” is now available 
Hjálmar & Hjaltalín, in co-operation with Jameson and gogoyoko, are staging a massive holiday concert at NASA on Saturday the 19th of December. Hjámar will be celebrating the release of their new album IV and Hjaltalín will be in special holiday mood celebrating the success of their latest album Terminal. There will even be a special guest surprise which is sure to make the evening more festive than a party at Santa’s workshop.
Hjálmar – IV
Kimono – Easy Music For Difficult People
Bloodgroup – Dry Land
Baggalútur
Oscar Danielson
An intricately layered thought provoking rock album providing an array of elements ranging from droning psychedelic rock, otherworldly vocals, delicate melodies to the desperate cries of phonetic whales. None of the song on the album have been performed live except “gAldur”. It was performed live at the U.N. with the respected audience of Ban Ki Moon and Bill Clinton and others honorable members.
From Trondheim, Norway comes singer/songwriter Esther B. who heads the project called EstherOrkester along with some of Copenhagen’s finest up-and-coming jazz musicians. Fans of Kate Bush, Feist and Regina Spektor should take notice.
From Cassette’s to Mp3’s. Acid lover Futuregrapher comes from the heart of Reykjavík. Loaded with his laptop, countless of effects and his drum machine, he creates a vibe that has no boundaries. This album features remixes by many of Iceland’s most prominent electronic artist and is not to be missed by serious dance music fan.
Punk is not dead. It’s alive and well and is being nurtured by a trio called Morðingjarnir (The Killers) who are Iceland’s number one punk outfit. They combine pop, punk and metal, mixed with wannabe-indieness, to create one of the most exciting soundscapes in punk.
From Copenhagen, Denmark comes Dub Tractor which is the artist name of one Anders Remmer. Dub Tractors influences range from such diverse artists as Eric B and Rakim, Young Marble Giants, My Bloody Valentine and The Scientist. Dub Traktor is perfect for lovers of soothing indie laced down-tempo electronica. Perfect for a rainy day Sunday.
We’ve all heard the doom and gloom news regarding the music business recently. Illegal downloading, declining record sales and the shift in media power from a chosen few to the many (which is actually quite a good thing).
Who says Christmas starts in IKEA? In Iceland Christmas doesn’t really start until everyone’s favorite band 